If you have a clothing brand; chances are that you’d definitely need a label for your clothing brand. Your label is a part of your packaging and it helps in portraying your brand to the customer. Your label is what distinguishes you from other clothing lines because it carries your company’s name and most likely, your logo. (For more information)
Just like the label, your logo is an artistic representation of your company. Most companies tend to put their logo on their label because it leaves an imprint in the mind of the customer. Your label, on the other hand, is a crucial aspect of your clothing line. That is why it is important to pay detailed attention to your clothing label. There are so many types of labels however, the Woven Label is often known to stand out than the rest. In fact, they are the most common type of labels used by clothing companies. This is because they are often detailed hence, drawing the attention of a customer.
So, if you own a clothing line chances are that you may have at one point considered the woven label or even perhaps, used it. If you are considering using a Woven label for your next production, then we can confidently tell you that it’s a perfect choice. However, when sourcing ideas for your next production, there are five crucial factors to consider if you would be using a Custom woven label.
1. Take Inspiration from Other Brands
Before you start anything, it is important to look at your competitors and see what they are doing. You could also look at other brands that may not necessarily be your competitors in other to get ideas and inspiration dir your brand. When looking at other brands, endeavor to look at their label and brand logo. This will enable you to ensure that when producing yours, it comes out better and it will be able to meet your customers’ expectations. Also, look at other aspects of their clothing such as the size of their label, the color patterns and the placement of their labels. This will give you a good idea of how to get started.
2. Determine the Perfect Size for Your Label
Identifying the ideal label size is important. You don’t want to use a label that is too big or too small. To enable you to determine the perfect label size, you must know what exactly you will be including in your label. This will help you decide on the size of the label. However, you must be careful in your planning to ensure that you only include the relevant information that your customer will need. Remember, keeping your label simple and classy is the ideal way. No one likes a messy label.
3. Use Carefully Picked Colours
The color of your label is important. Your label color can either impress your customers or make them have a bad perception of your brand. Using your label color, that is your ideal chance to stand out. You might want to consider using contrasting colors that are appealing to the eye. Don’t forget to be creative and ensure that your brand label stands out.
4. Care Instructions
When mapping out your label, don’t forget to include card instructions. You definitely do not want to leave your customers hanging on how they should care for their cloth. Therefore, it is important to include the necessary care instructions that would be beneficial for consumers. If your cloth requires a special type of care, make it a duty to include the information. This is important in ensuring that you make a difference in the eye of the consumer.
5. The label Positioning
Another important factor to consider is the positioning of your label. Where will your woven label be positioned? Identifying the location of your label is important. You most likely wouldn’t want to put the label where it’ll obstruct the consumer or make them feel uneasy. Therefore, when deciding on your label, ensure that you position it in such a way that it makes your design stand out.
Nevertheless, woven labels are ideal for clothing brands. They add value to your clothing and it helps portray your brand positively. It will be uncommon for you to not have a label, so if you intend launching a clothing line and you need a label, then you should definitely consider the woven label.